About us

BADDIEFIT is a fitness and lifestyle clothing brand based in the United States with customers around the world residing in the USA and Jamaica. Baddiefit was founded in 2021 during the pandemic by Shay and is one of the fastest growing clothing brands in the New Jersey.


"If you're new here, welcome to the Baddie family!  This brand is all about helping you discover your potential, providing you with all of the essentials along the way. We are not only a brand, but we are building a movement towards bettering yourself and the people around you. This is a place of equality and empowerment. All members of the Baddiefit family are equal to one another. We stand beside one another to help empower each other and those around us.

Our sportswear and lifestyle clothing is designed to make you feel confident in the gym and everyday life. We stand by our affordable prices without sacrificing the quality. With continuous launches, we will make sure you never run out of style.

We hope that our brand will inspire and encourage you to discover your potential to better not only yourself, but others around you. We believe in you and your capabilities and we are honored to be a part of your journey."







Yours truly,

Shay and Team

Baddiefit Apparel.